All businesses can benefit from professional pictures to advertise their services and products, but I think it is especially important if you are in the food business. Because if your products don’t look appetising to the potential customer, he/she won’t want to taste your food, yet alone buy from you. In other words, with food, how your products look is going to have a very direct effect on the customer’s opinion of the quality of your dishes.
If you read this blog on a regular basis, you already know that I always like to learn new things and perfect my craft. In this regard, a wonderful opportunity presented itself during the month of May, as world class photographer George Crudo taught a food photography course for the Bryan Peterson School of Photography.
I’ve been intrigued by food photography for some time now, and since I very much enjoyed the many classes I took at the Bryan Peterson School of Photography, I decided to enrol in that course. I was also fortunate to be able to team up for this project with chef Chiara Scipione of ‘Italian Food with Style’. Each week, Chiara would prepare a few dishes for me to photograph.
For the first week of the course, we had to take images using natural light only, and learn to harness the power of window light to show the food’s texture. On the menu this week were home made tagliatelle with tomatoes and pesto pasta. Once you’ve tasted home made pasta, it is really difficult to go back to the kind you buy at the supermarket!
All the food photographs in this blog post were taken using a light coming through a window camera left and a reflector camera right to lighten the shadows. I also only needed to use a single lens, my trusty Nikon 105mm micro. And I had almost forgotten how much fun you can have using only minimal equipment!